Are you a wine enthusiast looking for an exclusive and curated wine experience? Then it’s time to join the Bin22 Bottle Club. This subscription-based club offers a monthly curation of three rotating wines, along with tasting notes, discounts and various members-only perks. Whether you’re a novice or a seasoned wine connoisseur, the Bin22 Bottle Club is your ticket to sampling the exciting world of wine.
The team at Bin22 has always been passionate about curating an exceptional wine experience for its customers. Alongside the wine shop’s opening nearly eleven years ago, Bin22 started a wine club that sent a “Deal of the Day” to email subscribers every few weeks—granting members 22% off a particular wine. Club members could also expect to receive news about wine tastings and other promotions straight to their inboxes. Admission to the club was, and still is, simple: just complete the information form on the Bin22 website. Today, with the introduction of the Bottle Club, individuals have a more tangible membership option through Bin22.
The Bin22 Bottle Club offers two membership tiers to cater to different preferences. The first option, The Rendezvous, starts at $89 per month, and features three bottles of easy-drinking and approachable wines selected by Neil Loomis, Vice President of Beverage at Fine Dining Restaurant Group. Loomis says that members can expect there to be a common thread or theme informing each month’s selections, but overall, these wines are perfect for everyday enjoyment and discovering new favorites.
For those seeking more premium and rare wines, The Grand membership tier is a slightly greater investment, starting at $179 per month. This tier offers three bottles of cellar-worthy wines that are truly exceptional. An optional add-on to either tier is the Somm’s Pick, for an additional $75. This add-on showcases an exclusive, hand-selected premium or rare bottle that perfectly complements the rest of the monthly wine shipment.
The Somm’s Picks are always going to be something just a little bit off the beaten path.
Neil Loomis
In terms of his main monthly selections, Loomis says he has already brainstormed multiple concepts for the upcoming months. “Bin22 mostly does wines that are based in Europe, so I can always choose a really great region in that part of the world, but I’d also like to an island theme—think New Zealand or Sardinia—and pull together wines from all around the world.” As the club grows and evolves, he’d welcome the opportunity to build the packages based on taste profiles or member requests. For now, another idea Loomis has been percolating on is a month of wines from high elevation areas. Members will have to stay tuned to see what the next month brings…
As valuable as the wine bottle subscription already is, the Bottle Club also unlocks a world of benefits and perks for members. Enjoy monthly discounts on wine at Bin22, ensuring that your wine collection remains stocked outside of your subscription bottles. In addition, members will have first access to special events and promotions. Finally, members will be the first to be informed about new shop arrivals.
Members are billed monthly, and granted access to an online portal that makes managing their subscription easy. At the beginning of each month, members will receive an email to confirm the pick-up or delivery date for their subscription.
